campaigns connect to create demand
demand
generation
strategy & execution
when you need it
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Get campaigns up and running, fast
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Create a demand gen strategy tied to your buyer's journey
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Connect campaigns to KPIs with marketing automation
services
DEMAND
STRATEGY
- Funnel strategy & infrastructure
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Channel & campaign recommendations
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Buyer's journey & messaging
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Content strategy for demand
ABM STRATEGY & EXECUTION
- Account-based campaign strategy
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Channel & campaign recommendations
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Target account messaging
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Sales alignment and buy-in
CAMPAIGN PLANNING
& EXECUTION
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Deploy and track multi-channel campaigns
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Execute campaigns such as webinars, email, content syndication, paid social, and more
EMAIL &
AUTOMATION
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Create emails
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Build automations
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Manage lists
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Lead gen campaigns
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Automation recommendations
about
You need to feed your sales team with inbound leads, but hiring and onboarding the right person is time-consuming. You need campaigns running now, but there aren’t enough hours or resources. You need a demand gen strategy, but your budget only allows for a junior resource.
CamCo Demand is a boutique B2B marketing firm specializing in demand generation strategy and execution for tech companies. Unlike a typical agency or consultant, we work to understand your business, industry, and buyer fast to make informed recommendations on campaigns. Then we execute. With vast experience in startup culture, we know the importance of balancing a well-planned strategy with efficient execution.
technology
Connecting campaigns to technology is paramount to the success of any demand generation function.
Here's a sampling of the tech we use to measure and track the
effectiveness of campaigns, all tied to your funnel.
founder &
chief strategist
A marketing strategist for B2B tech startups and scale-ups, Carey Thiels
has 10+ years experience in multi-channel campaign management. She implements a content-driven, full-funnel approach to demand generation that drives brand awareness, generates pipeline, and achieves revenue targets.
Specialties:
Demand Generation
Account-Based Marketing
Multi-Channel Digital Campaigns
Email Automation & Nurture Flows
B2B Campaigns (webinars, events, DM, content syndication & distribution)
Content Strategy for Demand
“She comes up with super creative and fun ideas that hit the mark. Every idea, strategy, program, and tactic is aligned with corporate objectives and KPIs.”
Heidi Erdmann Sullivan, President & CEO, Erdmann Marketing Group
experience
CamCo brings a breadth of experience across multiple industries
and stages of companies.
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